The Packaging Machinery Manufacturers Institute (PMMI) is pleased to have your company exhibiting at PACK EXPO Las Vegas 2007. As the sponsor and producer of PACK EXPO, PMMI is committed to making your participation in the show a great success.
To ensure that PACK EXPO meets and exceeds your company’s goals, PMMI is once again presenting Exhibitor University On-line.
The Exhibitor University On-line program is a series of 6 free and convenient 60-minute business seminars where sales, marketing and operations professionals will provide you with the tools necessary to get the most out of PACK EXPO. These sessions will take place on the first or second Tuesday of every month at 2:00 PM Eastern Time beginning in May and ending in September, with the exception of the second session which takes place on the first Thursday of the month.
The best part of this program is that you never have to leave your office. You simply log onto the Internet and dial the 800 number (we provide you)…It’s that easy! An added bonus to the on-line program is that you register one person, and have the flexibility to have as many of your staff participate as you can fit in your conference room.
Mark your calendar for these session topics:
Session #1 "New for your Booth—Measuring Purchase Experience, Tuesday, April 10th
Session #2 "Foundations for Exhibiting Success”, Thursday, May 10th
Session #3 "Selecting and Training your Booth Staff—your secret weapon or your weakest link”, Tuesday, June 5th
Session #4 "Get More Leads with SmartBooth”, Tuesday, July 10th
Session #5 "Money Saving Tips and Custom Booth Overview", Tuesday, August 7th
Click here for Session #5 presentation
Click here for Session #5 audio presentation
Session #6 "Covering the Lead Black Hole”, Tuesday, September 11th
Click here for Session #6 presentation
Click here for Session #6 workbook
Registration for each session begins the day after a session is complete. A reminder will be sent each month, as registration will be necessary for each individual session.
Whether you are a first-time exhibitor or a veteran of PACK EXPO, you’ll be sure to gain an inside track to a smooth, productive show that will generate maximum sales leads. Please contact the PMMI Show Department at 703-243-8555 or at expo@pmmi.org if we may assist in any way.
You’ve invested in PACK EXPO Las Vegas and want to maximize your interaction with the visitors. Carve out just one hour on September 11th for the PACK EXPO Exhibitor University highlighting how to properly manage your leads.
For most companies, the real product of their Pack Expo Las Vegas exhibit is leads. So why then according to exhibition industry research are 87% of tradeshow leads never effectively followed up on?
In this provocative webinar, tradeshow marketing expert Jefferson Davis of Competitive Edge tackles the lead challenge head on.
You will discover:
- Shocking statistics of what is really happening with tradeshow leads
- The real cost of poor lead management
- Preparing your staff to improve lead quality
- Defining what is and what isn't a lead
- Building an effective lead capture process
- Efficiently routing leads for prompt follow-up
- Building a lead reporting system that works
- Monitoring and reporting lead progress and sales conversion
Be sure to bring your toughest questions. Session includes an electronic custom participant planning workbook.
You made a great decision to exhibit at PACK EXPO. Invest the time on September 11th to understand the importance and value of contacting the attendees that visited your booth at the show.
To register for "Covering the Lead Black Hole" on Tuesday, September 11th at 2:00 PM Eastern Time, please email kelly@pmmi.org
